Lipitor Ads do the R/B assessment

The R/B assessment is the “risk/benefit” assessment and the cardiologists tell me that approximately 30 people need to take a statin in order for one heart attack to be prevented…. Otherwise stated: you have to give a statin to 30 people to get one of then to benefit. The other 29 would not benefit.

Read the Fine Print

Lipitor AdvertisementThe picture in a recent ad for Lipitor implies that cholesterol-lowering is for everyone, even slim young women. However, in the fine print we learn that Lipitor “has not been shown to prevent heart disease or heart attacks”! If the makers of Lipitor need to provide this disclaimer, after millions of dollars invested in studies, why should anyone risk side effects by taking their drug?

(From the advertisement) Important information: Lipitor (atorvastatin calcium) is a prescription drug used with diet to lower cholesterol.  Lipitor is not for everyone, including those with liver disease or possible liver problems, women who are nursing, pregnant, or may become pregnant.  Lipitor has not been shown to prevent heart disease or heart attacks.

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